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Mattel Shares Plunge After Holiday Results Miss Estimates.

companies :: 11hrs ago :: source - bloomberg

By Thomas Buckley

(Bloomberg) -- Mattel Inc. shares plunged in premarket trading after the toymaker reported holiday results that fell short of analysts’ estimates and issued a 2026 forecast for lower profit.

Shares of Mattel fell 32% in premarket trading on Wednesday, setting it up for its biggest fall on record if the losses hold. The stock was up 6.1% this year through the close of regular trading in New York.

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Fourth-quarter earnings excluding some items totaled 39 cents a share, the company said in a statement on Tuesday. While that was higher than a year ago, profit missed the 54-cent average of analysts’ estimates. Sales grew to $1.77 billion, compared with estimates of $1.84 billion.

The company cited a shortfall in December sales in the US, which grew less than projected.

In 2026, Mattel expects sales to grow 3% to 6%, and earnings-per-share, excluding some items, of $1.18 to $1.30, down from $1.41 a share in 2025.

Earlier Tuesday, Mattel said it’s buying partner NetEase Inc.’s stake in a joint venture to accelerate  growth of its mobile-gaming business. The purchase will be funded with cash from the joint venture.

(Adds premarket share move in second paragraph)

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