Susan Anderson, global head of delivery at Uber, told the newspaper it was time to "raise the bar, shake things up and deliver better value across the category".
According to the report, the move will also see penetration into Austria, Denmark, Finland and Norway.
Uber did not immediately respond to a Reuters' request for comment.
Earlier this week, Uber agreed to acquire the delivery arm of Turkey's Getir from Emirati-controlling shareholder Mubadala to expand its Turkish footprint.
Reporting by Shivani Tanna in Bengaluru; Editing by William Mallard and Michael Perry
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